EDGE d.o.o. continued its efforts in the development and promotion of Retail Park Point Kiseljak through the successful organization of the “Football Fever” event, which attracted a large number of visitors and football enthusiasts of all generations.
As the company responsible for the leasing, management, and marketing activities of Retail Park Point, EDGE d.o.o. designed and delivered the event with the goal of further strengthening the connection between the retail park and the local community while creating experiences that offer visitors more than just shopping.
Throughout the event, visitors enjoyed a variety of football-themed activities, competitions, and entertainment, while the centerpiece of the program was the EA FC Tournament, which attracted numerous participants and captured the attention of visitors of all ages.
A Retail Park as a Community Gathering Place
The event once again demonstrated that modern retail parks are much more than shopping destinations. Through carefully planned marketing initiatives and community-focused events, Retail Park Point continues to evolve into a place for socializing, entertainment, and shared experiences.
In addition to the tournament, visitors had the opportunity to participate in various activities, win valuable prizes, and enjoy the positive atmosphere that characterized the entire event.
Particular attention was drawn to the tournament’s grand prize – a Fuego television, awarded to the competition winner. The event was further supported by numerous partners and tenants of Retail Park Point, contributing to its overall success.
Continuing the Development of Retail Park Point
Through events such as “Football Fever,” EDGE d.o.o. continues to implement its strategy of developing Retail Park Point as a modern retail destination that provides added value through events, promotions, and experiences tailored to different generations.
The strong visitor turnout and positive feedback from participants confirm the success of this concept and serve as additional motivation for the organization of future events that will further position Retail Park Point as a central gathering place in Kiseljak.
